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Glossary Category: E

Ecommerce SEO

What Is Ecommerce SEO? Suppose you want to buy new shoes online, and you go to Google and type “women’s running shoes.” In search results...

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External Link

What Is an External Link? An outbound link, sometimes called an external link, is a link that will take your visitors from your website t...

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Editorial Link

What are Editorial Links An editorial link is a link from your website that another website editor or writer places within their content....

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Extensible Markup Language (XML)

A flexible tagging language that defines data formats. Unlike HTML (for web pages), you create your own tags to describe different data t...

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Extensible HyperText Markup Language (XHTML)

XHTML was an attempt to create a stricter version of HTML that compiled with XML syntax rules.

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Exit rate

The percentage of visitors who leave your website after viewing a single webpage. The higher the exit rate the more usability issues or l...

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Examples

Illustrative instances that show how a concept works in practice. They can be snippets of code, diagrams, screenshots, etc.

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Everflux

The continuous changes and evolution of Google’s algorithms and indexes. This process is also known as algorithmic churn.

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Estimated Traffic

An approximate number of website traffic a website or webpage might receive, based on keyword ranking data, competitor analysis, or websi...

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Estimated Accuracy

The potential margin of error associated with data collection and reporting. Metrics may not be 100% accurate due to sampling methods or ...

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