A software developer skilled in both frontend and backend development. They can handle everything about a web application creation, like building user interfaces or creating server-side logic.
A set of rules for transferring files over a network like the internet. It allows users to upload, download, and manage files on a remote server.
The visual, interactive elements of a website or application that users directly interact with. It includes everything users see and use, like menus, images, etc.
Freshness refers to how often a webpage’s content is updated with new, valuable information. Search engines consider freshness as a ranking factor.
New, recently published or updated information on a website. Search engines prioritize fresh content as it indicates a website’s ongoing activity and relevance.
A pre-built collection of code that provides a base for developing software applications. It offers reusable components, libraries, and functionalities.
An online discussion board where users can connect, share information and have conversations around specific topics.
Building mutually beneficial relationships with other businesses or organizations. You basically use each other’s strengths and audience reach.
Links placed at the bottom of a webpage, usually within the website’s footer section. They serve secondary purposes like providing legal information, contact details, etc.
These are the standard type of hyperlink. They pass on what’s called “link equity” to the linked webpage and influences its search ranking position.
The action of subscribing to another user’s account on social media to see their updates in your feed.
A minimalist design that highlights clean lines, two-dimensional shapes and solid colors. It avoids complex gradients, drop shadows and 3D effects for a sleek look.
A debated concept says that search engines consider the anchor text of the first internal link to a specific page on a webpage for ranking purposes.
A security for your computer network. It monitors incoming and outgoing traffic, filtering out malicious activity or unauthorized access based on predetermined rules.
How easy it is for users to locate your information online. It applies to both search engines and user navigating your website.
An established protocol transferring files between computers over a network. It’s used for transferring website files, sharing large assets and bulk data exchanges.
Reducing a file’s size without sacrificing quality. This is done by using algorithms that identify and eliminate redundancies.
Individual data points within a record in a database or spreadsheet. Each field has a specific data type (text, number, date) for accurate storage and retrieval.
A tool offered by Google Search Console that allows you to see how the search engine fetches and renders your webpage.
Concise answer boxes displayed directly on Google Search results pages, taken from highly valuable pages.
A summarised answer to a user’s search query, displayed directly on Google search results pages. It’s usually taken from a page that Google finds most relevant.
A small icon or logo called “favorite icon” associated with a website, displayed in the browser’s address bar, bookmark tab and search results.
An e-commerce website feature that allows users to refine search results by applying filters based on various product attributes like category, size, color, or price.
Interactions users have with your Facebook page content, including likes, comments, shares, clicks and other actions.
A social media platform and advertising network launched in 2004. Facebook allows users to create profiles, connect with friends and family, share content, and interact with brands.