51 WordPress Statistics You Should Know in 2024

Did you know that WordPress powers 43% of all websites globally? It’s truly a universal platform, connecting creators and developers from every corner of the world. If you’re a blogger, business owner, or someone involved with online technologies, chances are you’ve encountered some of the many features offered by this global platform. As of 2024, WordPress continues to be the leading choice for millions globally, and the 51 statistics shared in this article will show you why it continues to be the market leader.

From its inception as a simple blogging tool to becoming a comprehensive content management system (CMS) that powers a significant portion of the web, WordPress has evolved at an unprecedented pace. Here, we explore some exciting WordPress statistics for 2024 to understand its dominance, growth, and what makes it the go-to platform for creating everything from personal blogs to Fortune 500 company websites.

Key WordPress Statistics

WordPress is the top choice for millions of site owners around the globe. Here are some key statistics that show how massive its influence really is.

1. Global Reach: WordPress powers 43% of all websites on the internet.
2. Daily Growth: Over 500 new WordPress sites are created every day.
3. Community Contributions: Thousands of users contribute to WordPress by submitting code, building plugins, fixing bugs, translating, and more.
4. Massive Content Creation: Each month, WordPress sites publish approximately 70 million posts and pages that attract 409 million viewers.
5. Search Volume: The term “WordPress” is searched 2.4 million times globally each month.
6. Plugin Ecosystem: The official WordPress plugin directory hosts around 60,000 free plugins, catering to various needs from SEO to security.
7. Theme Variety: The official WordPress theme repository offers over 11,731 free themes, with an average premium theme cost of $57.54.
8. Language Diversity: WordPress has been translated into 208 languages, with 71% of WordPress.com sites in English.
9. Market Share: WordPress software dominates the CMS market with a 65% share, significantly outpacing competitors like Shopify (6% market share).
10. Top Websites: WordPress powers 36% of the top one million websites worldwide.

WordPress Usage Statistics

Here are some key WordPress usage statistics for 2024:

Versatility and Adoption

WordPress’s versatility makes it a prime choice for many users, from individual bloggers to large corporations:

11. Total Websites: As of 2024, 74.6 million websites globally use WordPress.
12. Content Creation: WordPress users are highly active, publishing approximately 70 million posts each month.
13. User Engagement: WordPress’s extensive reach is evident in its user engagement metrics. WordPress sites attract 409 million viewers monthly, demonstrating its ability to draw and retain a large audience.

User Preferences

WordPress today serves users around the world with various features and functionalities:

14. Global Searches: The term “WordPress” is immensely popular, being searched 2.4 million times globally each month.
15. Language Diversity: WordPress supports a wide range of languages, making it accessible to a global audience. 71% of WordPress.com sites are in English, while Spanish and Indonesian follow with 4.7% and 2.4%, respectively.
16. Geographic Popularity: India and the USA are the top countries searching for “WordPress,” with each accounting for 246K searches monthly.

WordPress Market Share Statistics

As of 2024, WordPress continues to dominate the CMS market with a substantial 65% share, far outpacing its closest competitors.

Dominant Market Position

17. CMS Market Share: WordPress commands a 65% share of the content management system market.
18. Competitors: Shopify holds only a 6% market share, significantly trailing behind WordPress.

High-Traffic Websites

19. Top Websites: WordPress powers 36% of the top one million websites worldwide. This highlights its effectiveness and reliability in delivering top-tier digital experiences.
20. Market Share Growth: Between 2011 and 2023, WordPress’s market share increased from 55.3% to 63.1%, reflecting a 7.8% growth over the period.

Global Influence

21. Growth Rate: WordPress’s market share growth translates to 2 million new websites every year.
22. Language Support: WordPress has been translated into 208 languages, improving its global accessibility and usability.

WordPress Subcategories Statistics

Various subcategories within the WordPress software serve different user needs. These subcategories, from page builders to eCommerce solutions, highlight how WordPress offers a broad range of functionalities for diverse user bases.

Page Builders

23. One of the most popular subcategories within WordPress is page builders, which allow users to create custom layouts and designs without needing to code. Elementor leads this category as the most downloaded page builder plugin, with over 5 million active installations.

E-commerce

24. Another important subcategory within WordPress is eCommerce. WooCommerce stands out as a dominant force in this space, running on 21% of all WordPress websites. WooCommerce’s integration with WordPress allows users to easily turn their sites into fully functional online stores.
25. Market Impact: WooCommerce powers over 6 million eCommerce stores, and out of the top 1 million eCommerce sites, 4.75% use WooCommerce.
26. Plugin Support: WooCommerce’s extensive ecosystem includes over 6,000 plugins on WordPress.org alone, providing additional functionalities like payment gateways, shipping solutions, and marketing tools.

Content Management

For content management, WordPress offers multiple plugins to simplify the creation, organization, and publishing of content.

27. Classic Editor: Remains popular with over 5 million active installations, allowing users to retain the traditional WordPress editor experience.
28. Gutenberg: With over 79.6 million installations, it represents the modern approach to content creation with its block-based interface.

Form Builders

Form builders are essential for capturing user information and generating leads.

29. Contact Form 7: The most common contact form plugin, with over 120 million downloads and 5 million active installations.

WordPress Plugin Statistics

The official WordPress plugin directory has around 60,000 free plugins. WordPress plugins help extend the capabilities of WordPress sites in a number of ways, from improving SEO to enhancing security.

Popular Plugins and Downloads

30. Yoast SEO: The most downloaded plugin, Yoast SEO, has been installed over 450 million times. This plugin is essential for optimizing search traffic and overall SEO.
31. Elementor: As the leading page builder plugin, Elementor boasts over 5 million active installations. Its drag-and-drop interface and customizable options make it a favorite among WordPress users.
32. WooCommerce: This eCommerce powerhouse runs on 21% of all WordPress websites and has over 229 million downloads, making it the go-to solution for online stores.
33. Classic Editor: Despite the introduction of Gutenberg, the Classic Editor plugin remains popular, with over 5 million active installations, allowing users to retain the traditional WordPress editing experience.
34. All-in-One SEO (AIOSEO): Another popular choice with over 3 million active installations.

Security and Performance Plugins

35. Wordfence Security: With more than 121 million downloads, Wordfence Security provides comprehensive protection against threats, including firewall protection, malware scanning, and live traffic monitoring.
36. Akismet: This plugin, with over 133 million downloads, helps manage spam by filtering out spam comments, ensuring cleaner and more professional comment sections.

WordPress Theme Statistics

Themes are a significant aspect of WordPress’s extensive customization capabilities, allowing users to shape the aesthetic and functional attributes of their websites. The official WordPress theme repository has many options, including a whole range of design preferences.

Abundance of Choices

37. Theme Variety: The official WordPress theme repository currently offers over 11,731 free themes, providing users with a vast range of design options. Whether for corporate websites, personal blogs, or e-commerce platforms, there’s a theme for every purpose.
38. Premium Themes: For those seeking more advanced features and support, the average price for a premium theme is $57.54.

Popular Themes and Marketplaces

39. Most Used Themes: Among the vast number of available themes, some, like Astra and Hello Elementor, have seen significant adoption, each downloaded over 5 million times.
40. ThemeForest Influence: As the largest marketplace for premium WordPress themes, ThemeForest offers over 51,000 premium themes and templates, more than 15,000 of which are specifically for WordPress.

Theme Usage Statistics

41. Top Themes on Websites: The most used WordPress theme is Choices, utilized by 34,443 websites, which accounts for 3.4% of the theme market.

WordPress Security Statistics

Despite its extensive capabilities, WordPress faces significant security challenges, primarily due to its widespread use and open-source nature. Here’s a deeper look at the security stats of WordPress as of 2024:

Plugin Vulnerabilities

42. Primary Security Concerns: A vast majority of WordPress vulnerabilities, about 90%, originate from third-party plugins. These make WordPress sites susceptible to different forms of cyberattacks, like data breaches and malware infections.
43. Specific Threats: Common security vulnerabilities for WordPress websites include cross-site scripting (XSS) and SQL injection attacks, which often exploit weaknesses in outdated plugins or themes.

Wordfence Security Measures

Wordfence remains one of the most popular security plugins, with millions of active installations.

44. Attack Prevention: The Wordfence Web Application Firewall is a critical security tool for WordPress users. It has blocked billions of attack attempts from potential threats.
45. Comprehensive Coverage: In addition to blocking attacks, Wordfence provides regular security scanning, threat detection, and real-time traffic monitoring, helping site owners react swiftly to any security issues.

General Security Statistics

46. Attacks Blocked: In a recent year, Wordfence blocked a staggering 159 billion password attack requests and countered 3 million attacks targeting specific vulnerabilities, demonstrating the severity and frequency of threats facing WordPress sites.

WordPress SEO Statistics

WordPress demonstrates significant strength in search engine optimization (SEO), with a substantial impact on search engine visibility and user engagement. Here are some pertinent statistics reflecting WordPress’s effectiveness in SEO as of 2024:

Search Engine Dominance

47. Initial Product Searches: Approximately 35% of all product searches on Google begin with WordPress sites, highlighting the platform’s significant role in influencing consumer search behavior and decision-making.
48. Top Site Visibility: WordPress sites account for 29.13% of the top million sites with the most traffic.

SEO Plugin Usage

49. Yoast SEO Popularity: The Yoast SEO plugin, one of the most influential tools within the WordPress ecosystem, has over 450 million downloads. It remains the most installed SEO plugin.
50. All-in-One SEO (AIOSEO): Following closely, AIOSEO has also established itself as an essential tool for WordPress users, facilitating comprehensive site optimization to enhance organic reach and engagement.

Impact on Business Revenue

51. Contribution to Business Revenue: On average, 53.3% of business revenue comes from organic visitors who find websites through search engines.

Conclusion

The 2024 WordPress statistics highlight its role as an integral pillar of the digital world. For novice bloggers and experienced developers alike, WordPress provides essential tools and efficient community support to bring digital visions to life.

With continuous updates and a strong focus on security and functionality, WordPress stands out as the go-to platform for creating and maintaining a strong online presence.