LinkedIn is noisier than ever.
Reddit is influencing AI search.
And traditional SEO audits are quickly becoming outdated.
In this episode of E-coffee with Experts, our host Austin Willman chats with Adam Yaeger, CEO at Llama Lead Gen, and explains how modern marketing teams are adapting to the shift toward Generative Engine Optimization (GEO), Reddit visibility, and LinkedIn thought leadership that actually converts.
We break down how agencies are helping brands influence ChatGPT, Claude, and Perplexity results, why authenticity now beats automation on LinkedIn, and how Reddit is becoming one of the most powerful long-tail visibility channels for competitive industries.
Adam also shares how his team structures specialist pods inside a distributed agency, why soft skills are becoming more valuable than technical SEO expertise, and how companies can create LLM info pages to improve AI discoverability.
If you’re a founder, marketer, or agency leader trying to stay ahead of AI search disruption, this episode gives you practical frameworks you can apply immediately.
Takeaways:
- Real experience beats recycled LinkedIn content.
- GEO is reshaping modern search strategy.
- Reddit builds long-term brand visibility.
- Trust matters more than content volume.
- Value-first posts stand out faster.
- LLM pages improve AI brand accuracy.
- AI citations affect brand reputation.
- Free audits rarely give strategy.
- Pod teams scale agency expertise.
- Soft skills matter more in AI era.
- Curious marketers will win next.