In this episode of E-Coffee with the Experts, host Ranmay Rath chats with Matthew Wright, Partner and Creative Director at TruMarket. Matthew shares his journey from working at an agency to co-founding TruMarket with a mission to create high-converting websites while giving back to the community. He discusses the challenges of starting an agency, the importance of strategic planning in web design, and key elements that drive website conversions. Matthew also highlights the role of AI in design, the value of networking, and offers golden rules for young designers and entrepreneurs. Tune in for insights on building standout websites and running a successful creative agency.
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Start with strategic planning and audience insights.
Use clear headings and concise content.
Add strong CTAs in every section.
Use AI tools to boost efficiency.
Focus on strengths, work hard, and stay inspired.
