In this episode, our host Ranmay chats with Sean Van Guilder, Director of SEO at Fujisan Marketing—an expert who’s been in the game for years, helping big companies grow their traffic and build smart content strategies.
We dive into how AI is shaking up SEO, why understanding what people actually search for (aka user intent) is a game-changer, and how companies often miss the mark when it comes to SEO strategy, especially at scale.
If you’re a founder, marketing lead, or running an agency, and you care about growing with SEO in 2025, you’ll want to hear Sean’s take.
SEO can drive big growth in website traffic.
AI tools are changing how we do SEO.
It's super important to understand what people are really searching for.
Many companies guess what users want without checking the data.
Working with different types of clients brings new challenges.
AI can save a lot of time on research and writing.
Voice search is growing fast. Don’t ignore it!
Big companies often get enterprise SEO wrong.
A strong SEO team needs both tech and marketing skills.
SEO is always changing—you’ve got to keep learning.
