Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
In this episode, Deepa Tailor, Founder and Principal Owner at Tailor Law shares how the pandemic sped up divorce cases and how AI is now changing the game for law firms, from client intake all the way to virtual courtrooms.
She walks us through how her team went from piles of paperwork to running a fully cloud-based system, and what that shift means for founders still stuck in outdated workflows.
You’ll also hear how she built her lead generation funnel, starting with paid ads when she was just getting started, and later adding SEO, podcasts, and content that now work together to bring in clients.
Deepa breaks down why marketing without strong systems is risky, how niching down helped her serve better (and grow faster), and the key numbers she tracks to make smarter marketing decisions.
We also get into the tech she uses to run her 20-person team, including AI tools that save time on research and admin. And despite all the tech, Deepa reminds us that nothing beats human connection, clear communication, real empathy, and strong advocacy are still the heart of what makes a law firm successful.
Deepa Taylor emphasizes the importance of human understanding in law.
COVID-19 exacerbated existing issues in relationships, leading to increased divorce rates.
Trust is critical in family law; clients need to feel safe with their lawyers.
Negotiation is key in divorce; amicable resolutions benefit all parties involved.
Marketing strategies for law firms must evolve with the business.
Intake and lead qualification are crucial for law firms.
AI can enhance efficiency but cannot replace the human touch in law.
Effective communication is essential for amicable divorce resolutions.
Legal professionals are there to guide clients through difficult times.
