In this episode of E-Coffee with Experts, host Ranmay chats with Desirae Haluk, Founder & Chief Queen Bee of Clairant Services, to uncover the untapped power of webinars for lead generation and predictable revenue growth.
With a background in neuroscience and a transition into corporate marketing, Desirae shares how she built a thriving agency focused on webinar marketing after noticing how effective they were at generating high-quality leads.
She breaks down why most companies fail with webinars, how to structure one for maximum engagement, and the exact follow-up process that turns prospects into paying clients.
If you’re tired of one-off webinars that go nowhere and want a consistent, scalable way to grow your business, this episode is packed with actionable advice you can implement right away. Whether you’re a founder, marketer, or sales leader, her insights could revolutionize how you think about virtual events.
Webinars are a top-quality lead generation tool.
Preparation time is crucial for successful webinars.
Engaging the audience through polls and surveys enhances webinars.
Follow-up is essential after webinars to convert leads.
Nurturing leads requires a multi-channel approach.
Starting small with webinars helps build confidence.
Quality content is more important than direct selling in webinars.
Evergreen content can continue to generate leads over time.
Consistency in webinars can lead to predictable revenue streams.