Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
Call Us
+1 857-847-3152
In this episode of E-Coffee with Experts, host Ranmay speaks with Raycheal M. Proctor, Founder & Marketing Director at Unlimited Mixed Marketing, about what’s really happening in SEO, omnichannel marketing, and B2B growth as we move toward 2026.
Raycheal shares her journey from the early days of digital marketing, when SEO was still experimental, to building an agency focused on strong systems, delegation, and scalable foundations. She explains why many agencies struggle to serve enterprise clients and why true growth starts with clear processes and aligned teams.
The conversation explores how AI and LLM-driven search are reshaping marketing, why SEO still plays a critical role in omnichannel success, and what kind of content actually influences long B2B buying cycles.
Raycheal also breaks down common mistakes teams make with account-based marketing, omnichannel execution, and sales-marketing alignment — even when using advanced tools.
She emphasizes the importance of understanding the entire marketing system.
Delegation is crucial for agency growth and efficiency.
Moving with purpose and intention is key to success.
SEO remains the foundation of omni-channel marketing.
Video content is gaining traction in B2B funnels.
Marketing alignment between sales and marketing teams is essential.
Account-based marketing addresses the needs of buyer groups.
Understanding the entire pipeline is vital for effective marketing.
Rachel's client success story illustrates the power of strategic marketing.
