In this episode, Kasra Dash shares his journey from web development to becoming an SEO expert, discussing the importance of topical authority and website recovery. He analyzes two websites, providing insights into SEO strategies and common pitfalls. The conversation also highlights the upcoming Masterminders conference, where industry leaders will gather to share knowledge and experiences.
Kasra started as a web developer but transitioned to SEO after facing challenges.
Failures in business can lead to valuable lessons and eventual success.
Success is not a straight path; it involves ups and downs.
Kezra focuses on consulting for website recovery and SEO optimization.
Analyzing competitors is crucial for improving website performance.
Content quality and relevance are key factors in SEO rankings.
Internal linking structure significantly impacts user experience and SEO.
Building topical authority requires addressing a range of related topics.
Link building should focus on quality over quantity.
Networking and sharing knowledge in masterminds can accelerate business growth.